# Indeed

Indeed is the world's leading online job site and the global market leader in matching and recruiting platforms. It is used by more people to search for jobs than any other platform. Indeed connects employers with top talent across industries. With cost-effective options like pay-per-started-applications and sponsored listings, it reaches both active and passive candidates. Advanced targeting and mobile optimisation help businesses find the right talent quickly.

Indeed supports hiring across nearly all job types and levels, but it is especially effective for blue-collar roles such as warehouse, manufacturing, and driving, as well as for mid-level professionals. It also performs strongly in purchasing, logistics, and supply chain positions, sales and customer service roles, and IT or technical jobs.

### Details about Indeed

<table data-view="cards"><thead><tr><th></th><th></th></tr></thead><tbody><tr><td><strong>Type</strong></td><td>Generalist</td></tr><tr><td><strong>Active users</strong></td><td>3.3+ million employers</td></tr><tr><td><strong>Target group</strong></td><td>Generalists, blue-collar jobs</td></tr><tr><td><strong>Region</strong></td><td>International with availability in over 60+ countries</td></tr><tr><td><strong>Posting types</strong></td><td><ul><li>Organic multiposting</li><li>Paid multiposting</li></ul></td></tr><tr><td><strong>Global reach</strong></td><td><ul><li>615 million job seeker profiles</li><li>245 million resumes</li></ul></td></tr></tbody></table>

***

### Organic vs. paid postings on Indeed

JOIN offers both organic and paid multiposting options for Indeed.

| Organic job ad on Indeed                         | Promoted job ad on Indeed                                                                   |
| ------------------------------------------------ | ------------------------------------------------------------------------------------------- |
| Included with JOIN’s Advanced or Enterprise plan | Available to all users by selecting a product on Indeed via `Promote` button or `Store` tab |
| Appears in Indeed search results                 | Prominent placement at the top of search results with higher visibility                     |
| May lose visibility over time                    | Ads remain active until the budget is fully used                                            |
| Limited performance visibility                   | Optimised using real-time data and dynamic bidding (PPSA model)                             |
| Suitable for basic visibility                    | Ads are 4.5x more likely to fill roles compared to free listings                            |

{% hint style="warning" %}
**If you're a recruiting agency**, note that **organic posting on Indeed is not available** for your use. To effectively attract candidates from Indeed, we recommend to utilise Indeed Premium products available in our Store. By promoting your job listings with these premium options, you can enhance visibility and increase your reach to find the right candidates efficiently.
{% endhint %}

***

### Indeed premium products

JOIN offers a range of premium Indeed products to suit different hiring needs. All are powered by Pay Per Started Application (PPSA), a performance-based model where you only pay when candidates start applying.

<table><thead><tr><th width="235.8541259765625">Product name</th><th width="116.478271484375">Duration</th><th>Best for</th></tr></thead><tbody><tr><td><strong>Indeed Student</strong></td><td>30 days</td><td>Internships, apprenticeships, and traineeships</td></tr><tr><td><strong>Single Posting Small</strong></td><td>30 days</td><td>Entry-level and generalist roles</td></tr><tr><td><strong>Single Posting Medium</strong></td><td>30 days</td><td>Mid-level roles with higher budget and broader reach</td></tr><tr><td><strong>Single Posting Large</strong></td><td>60 days</td><td>High-competition or high-volume roles</td></tr><tr><td><strong>Indeed + Stack Overflow</strong></td><td>30 days</td><td>Developer and IT-specific roles (Stack Overflow partnership)</td></tr></tbody></table>

{% hint style="info" %}
All products are fully mobile-optimised and include automated budget allocation for maximum efficiency.
{% endhint %}

<a href="https://join.com/promote/boards/indeed" class="button primary">Explore Indeed products</a>

***

### Pay Per Started Application (PPSA)

Indeed’s **Pay Per Started Application (PPSA)** is a results-based pricing model introduced in 2024 for the European market. With PPSA, you only pay when a candidate **starts** an application — not just when they click on the job ad.

You are charged when a candidate begins the application process, which may include:

* Clicking the `Apply` or `Apply Now` button
* Interacting with a chatbot or QR code to apply
* Scheduling an interview (if it replaces the apply process)

[Read Indeed’s full PPSA Terms](https://indeedinc.my.site.com/employerSupport1/s/article/115005915763?language=en_US) <i class="fa-square-arrow-up-right">:square-arrow-up-right:</i>

#### Benefits of PPSA

* **Pay for performance**: Only pay when candidates engage meaningfully with your job ad
* **Greater efficiency**: Budgets are optimised automatically based on candidate demand
* **Simple campaign setup**: Minimal upfront effort — focus on hiring
* **Multi-platform reach**: Ads appear across Indeed, Glassdoor, and Trusted Media Network
* **Objective-based campaigns**: Tailor your budget to your hiring needs

{% hint style="info" %}
PPSA campaigns are auction-based. Your daily budget is spent dynamically and may be used faster or slower depending on application activity.
{% endhint %}

***

### Job quality guidelines

To keep your job ads live and compliant, all postings on Indeed must meet their quality standards:

* Only post real and current vacancies
* Include clear and accurate job information
* Use simple, descriptive job titles
* Don’t mislead job seekers with vague or clickbait titles
* Post only as an authorised representative
* Never charge job seekers to apply
* Avoid discriminatory language
* Ensure professional tone and language at all times
* Don’t manipulate job ranking in search results

{% hint style="danger" %}
Failure to comply may result in job post removal or account suspension.
{% endhint %}

[Read Indeed’s full posting standards](https://indeedinc.my.site.com/employerSupport1/s/article/115005915763?language=en_US)  <i class="fa-square-arrow-up-right">:square-arrow-up-right:</i>


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